Mercedes-Benz Concept Style Coupe

Earlier on in the year I posted a blog about the Mercedes CLS and how ravishingly exciting and successful the production vehicle will prove to be. Maybe I was right? Mercedes-Benz have released a coupe in what seems to be a conceptual state. By conceptual I mean visually metaphorical. - an exaggeration of what and who Mercedes-Benz are. This approach is reminiscent of the original Mercedes-Benz. The company created great consistency and built strong brand values in the 80's and 90's but perhaps this was havoc for the target market. Elegance and success is even more of a visual definition when clarity is invoked, but the original brand values have been lost. For the best? As Steve Jobs always says, sales tell the truth.